A significantly greener difference
At Alux, we have made a major change in our sourcing of aluminum so that we now only supply the climate-friendly and sustainable Hydro Reduxa aluminum from Hydro.
Both the aluminum emissions and the export part are made sustainable in Hydro Reduxa,
making it an excellent product for companies with a healthy, green profile.
We ensure safety & well-being
100% quality and sustainable
The new raw material is 100% equal in quality to other aluminum products in the market. The difference is in the manufacturing process.
Hydro Reduxa is produced 100% on green energy and has one of the smallest carbon footprints on the market. The carbon footprint is just 4.0 kg CO2 per kilo of aluminum produced, compared to an average of 20.0 kg CO2 per kilo of aluminum produced in China. Hydro Reduxa is also approximately 50% lower than the European average.
We reduce our annual carbon footprint by more than 3000 tons compared to other manufacturers who source their aluminum from China.
It may not seem like much in the grand scheme of things, but if everyone does it, it will quickly make a significant improvement to our environment.
"Hydro Reduxa is a step towards a greener world, which is the right direction to take.Theproduct is 100% on par with similar products in terms of quality, but with the clear advantage that it is simply greener than the alternatives."
- Martin Petersen, Key Account Manager at Hydro
We ensure safety & well-being
Ole Iversen, CEO of Alux explains:
''At Alux, our motto is "We ensure safety and well-being".
We live by this motto with both our customers and our employees.
We all have a responsibility to help make our world a greener place and "ensure safety and well-being" in more than just our own little duck yard.
That is why we, at Alux, have chosen to take responsibility, become part of the solution and transform our sourcing of aluminum to a greener raw material and manufacturing process.